70% of businesses report that they are concerned about a digital skills shortage. Online presence has never been more important, as businesses are looking to improve their digital expertise and improve their online footprint. As a digital marketer, you’ll play a vital role in the growth of your organisation, delivering measurable impact to the business you join. Earn while you learn and join the digital leaders of the future with a Level 3 Apprenticeship in Digital Marketing from althaus. Digital marketers attract and retain customers through content creation and targeted marketing. You’ll combine the creative with the analytical, working as part of a digital marketing team, you’ll be launching live campaigns, content marketing, social media marketing and analytics reporting. Thrive in an increasingly digital world with our digital leadership training. Free with every apprenticeship we offer, our Learn Digital. Lead Digital. programme breaks new standards, incorporating the latest AI tools and soft skills you need to become a future leader in digital. As the only training provider offering a complimentary leadership programme with every apprenticeship, you’ll be given the chance to take part in five one-day workshops which will help to lay the foundations necessary to pave your future digital career.
Course details
Qualification name | Certificate in Marketing Principles |
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Qualification level | 3 |
Awarding organisation | BCS - The Chartered Institute for IT |
Location | Available nationally |
Learning method | Work based |
Course start date | Flexible |
Cost | £0.00 |
Anybody with GCSE Maths & English at (4-9) or equivalent. However, at althaus we do not see this as a limiting factor. If you have the passion, creativity, and flair for the digital industry, we want to speak with you.
Web Design - Develop and maintain websites - Add dynamic features to static websites - Support in the development of mobile-optimised websites - Maintenance and security of your company’s website Social Marketing - Maximise brand exposure through social media platforms - Develop branding for online audiences - Improve business visibility through search engine optimisation - Support in the implementation of new digital trends Google Analytics IQ - Measure, analyse and improve website traffic - Increase brand exposure through dynamic remarketing - Analyse audience buying patterns and their behaviours - Configure custom metrics to collate business-specific data Digital Business Strategies - Support with new business acquisition and retention - Targeted marketing campaigns to improve website traffic - Manage and improve online reputation - Learn what it means to be part of a digital marketing team
You’ll gain access to high-quality training, facilities and tailored teaching plans which enable you to generate real, measurable value for the businesses you join. Our apprenticeships are tailored to meet the needs of the business you’ll be joining. You’ll immediately progress in relevant areas in order to add meaningful value from the outset. Throughout the apprenticeship, you’ll develop technical proficiencies and digital leadership skills to help you become the digital leaders of tomorrow.
You'll just need a can-do attitude and your passion of the sector.
You will be assessed throughout the apprenticeship via regular reviews with the Althaus mentor and your line manager so you gain a clear 360 view of how you are progressing both through the apprenticeship and at work and not forgetting, both professionally and personally. Along the journey you will produce a portfolio of work-based evidence that will be assessed by the awarding body. Complete a serious of exams, with a professional discussion to complete the course.
There are so many options beyond the apprenticeship. We are also here to help you narrow this down and provide you with advice and guidance. We aim for you to progress into a full time role following the successful completion of the apprenticeship. You can decide to progress onto a higher level apprenticeship or take a sector specific training avenue that is focused around business need.